Nanaba Project
Nanaba, unique app that helps millions of parents with their children, automates their learning and reduces screen addiction.
Mobile App Branding - Design
- Branding
- UI/UX
- Marketing
SmartOption partnered with Nanaba, the French edtech startup helping families put homework first.
We crafted a bold, friendly brand – The Nanaba Brand features a playful, cartoonish banana character, conveying a fun and engaging tone for the app. and product UX that turns parental controls into positive motivation—clear, reassuring, and kid‑approved.
Visual Design Strategy for Nanaba's Launch Campaign
The visual design for Nanaba’s launch campaign. We developed a cohesive brand experience across multiple platforms, from engaging social media graphics to impactful offline marketing materials. Our work included designing vibrant poster ads for metro stations, seamlessly integrating the playful and educational spirit of Nanaba into every touchpoint. This strategic approach ensured that the campaign resonated with both children and parents, amplifying Nanaba’s brand presence and reach..